Data and the Media

Atsushi Tamura

Japan

CAREER Enrolled in April 2019; Completed master’s degree in March 2021

My activities as a tarento, or media personality, include appearances in TV programs, YouTube, on radio, and at events. Other activities involve giving lec- tures at various venues, serving as a tourism ambassador for Japanese castles, playing in a band called jealkb, angel investing, publishing books, starting a service wherein one can leave one’s will as a video, and running a camper store, just to name a few. I regularly do what interests me, and the number of such different activities is countless. After realizing the importance of com- munity, I have been focusing on my activities as the principal of the Atsushi Tamura’s Adult Elementary School, an online salon with over 1,000 members.
While at KMD, I learned how to read and handle data, and this has been espe- cially useful in my work in the media. Correct data can be utilized as a weapon because it gives persuasive power to our statements. On the other hand, using falsified data leads to misleading information. Where is the source of a particular set of data? Is it objective or is it being charged with someone’s subjective emotions? I have begun to keep such questions in mind, and I feel it has influenced how I share my thoughts and opinions in my day-to-day life.
(This article was written in March 2024.)